LoveShackFancy, a brand known for their magical, romantic dresses, has collaborated with American Girl to create an exclusive clothing line for adults, children, and 18-inch dolls. The line will be launching March 3rd and it looks like items will be available on the LoveShackFancy website as well as American Girl’s website.
LoveShackFancy shared an Instagram reel to their page with sneak peeks of clothing items for adults and dolls.
Soon after, American Girl shared a graphic on their Instagram, teasing the collection with a garden party theme. Super cute!
Other American Girl fans on Instagram have noticed several LoveShackFancy ads popping up in their feeds, showcasing the clothing items for girls and dolls.
LoveShackFancy is a luxury brand based in New York City with coordinating price points. Simple items such as T-shirts have been known to start at $125 while other items such as dresses go up into the $1000+ range. After the American Girl x Stoney Clover Lane collab, I’m not surprised to see American Girl continuing to cater to an audience who’s willing to spend a pretty penny on clothing and accessories. The question is, are affordable pieces in this collaboration too much to ask for?
I’m guessing most of the collection will be out of the price range of many American Girl fans, but I am personally very excited to see the results of this collab. It seems more adults are jumping on the nostalgia bandwagon and returning to the things that brought them joy as a child, like American Girl dolls. I’m happy to see American Girl include adults in clothing collections but hope they include more affordable options in the future. Yes, lots of people want to become an influencer in this day and age, but not everyone has the budget of one. And that’s okay.
Are you excited for this new collab? Leave a comment or read more American Girl news here.